Monthly Archives: September 2018

Essential Web Design Tips

Today, we’ll get right down to business and look at 5 essential web design tips for sites that are well optimized for the search engines. Here goes…

Tip #1: Be sure to have plenty of written content throughout your website.

In fact, when it comes to SEO web design tips, we should put this one above all others. It is that important. Here’s the thing-the search engines absolutely depend on your site’s written text to index and rank your site. Without lots of helpful, descriptive text content on your site, it is simply invisible to the search engines.

Tip #2: Use title meta-tags as they were meant to be used.

Your web pages’ title tags should never just contain the name of your organization or some other universal tag site-wide. Instead, be sure that each page of your site uses its own unique title tag that accurately and concisely describes what that page is all about. This might be the same or similar when compared to your page’s headline text-and this is just fine…that’s a perfect place to start.

Tip #3: Forget about keyword stuffing.

This essential web design tip for a well SEO’d site is more about what not to do. And it’s plain and simple to follow: do not keyword stuff on your site. Don’t add dozens of keywords to your Meta-tags for each page; don’t use hidden text on your pages; and don’t artificially “optimize” your content to be a certain percentage of one keyword phrase or another. This is not natural, and as such, it is both a waste of time and a great way to get blacklisted from the search engines.

Tip #4: Use clear link-based navigation.

Another one of the more essential web design tips, it’s very important that your website’s navigational structure can be easily interpreted and followed by both visitors and search engines alike. Keep it clear, well-organized, and in a standard location to start with. And on the back-end, be sure it is coded in a way that the search engines can crawl (in other words, in plain HTML instead of Flash or JavaScript).

Tip #5: Keep your site up to date.

If your site is mostly static, it is necessary to make some kind of improvements and additions over time when it comes to your content. Search engines don’t always pay much attention to sites that appear “dead.” At the same time, if you use a CMS like WordPress or other dynamic software to power your site, make sure the latest versions and updates of the software are always in place-this keeps your site secure first and foremost, but it’s probable that the algorithms take notice of this aspect too.

Best Web Designing Tips

Have you ever wondered what makes a great website? Regardless of subject matter or industry, there are a few key elements that the best websites get right, making them popular and successful. Follow these 6 Best Web Designing Tips to make sure that your website is the best it can be.

1. Great Look!

Your site should look fresh and modern, while upholding the same brand image that you have offline. Choose similar colours for your website as you use in other marketing materials, as well as the same logo. The site should be visually appealing, with plenty of interesting features, but not too fussy or distracting. The layout should be easy to understand, letting site visitors easily navigate to the pages that they want.

2. Put Your Customers First

Thinking about search engines, and how your page will rank in Google is great, but there is no point if your visitors will simply click away from your site within a few seconds of landing. Your goal is to convert visitors into customers, so you should make sure your site is customer friendly. Keep popular items and contact details easy to find, and avoid multiple menus where visitors have to click several links before finding the information they need buried within your site structure.

3. Don’t Be Spammy

This follows on from the point above, that your site should be designed primarily for visitors, with SEO as a secondary consideration. Don’t stuff your pages so full of keywords that the content doesn’t make sense. You should also steer clear of bad tactics such as adding lists of keywords to the bottom of your pages, and cluttering up the site with too much advertising.

4. Make it Fast

Visitors online want information fast, and they have no patience to wait around while a large image or fancy graphic loads. Make sure that your pages load quickly, with the most important information loading first. If you are using large image files or videos, place them in a position where the reader can still browse the rest of the page while the bigger elements load. If you have a flash site think about offering a plain HTML alternative link for visitors with a slow internet connection.

5. Does Your Homework

Think long and hard about your target keywords before you start your website as this will make your SEO challenges a lot easier in the long run? Take the time to find out what keywords your customers are searching for, and how much competition there is.

6. Quality Content

Visitors and search engines alike love genuine, quality content. Fill your site with plenty of interesting information about you, your company, your products and services, and your industry.

Important Suggestions For Using Web Design

When it comes to a functional and profitable website, there are some details which can be implemented to help your visitors find their way around and be more likely to purchase from you than from your competitors. Below you will find web design tips which can help you in deciding what to display on your pages.

Clutter will only confuse your visitors and they will quickly leave your site to click on the next link in the search engines results. Taking the time to plan the layout of your website will not only improve the appearance, it will improve the functionality required to assist visitors in finding the shopping cart.

A good method to prevent clutter is to divide the website into categories of related information, or products. By doing this you can free up space on your home page by creating links to additional pages which now contain the information that was previously cluttering up your front page.

When a person is about to spend money, they want to know how to get in contact with the owner of the site. Providing a Contact Us form will greatly ease the mind of those who would otherwise leave in search of a site that wants to hear from their customers. This simply little form also provides the business owner with the email address of a visitor so that you can keep them updated as to new specials you are conducting.

A blog is an area where you can allow visitors, and customers, to leave messages for every visitor to your site. It can also be used by you to keep fresh content available for the search engines to enjoy. By using certain keywords you will be in compliance with the indexing requirements of search engines and your site will appear higher up the rankings list.

Another business tool that can improve your site management is known as an Opt-in Newsletter. Unlike the Contact Form and Blog, this convenient correspondence tool can help you organize the list of people by location and interest and only provide product offers that are focused on their previous purchases.